diff --git a/ployst/core/blips/__init__.py b/ployst/core/blips/__init__.py
new file mode 100644
index 0000000..e69de29
diff --git a/ployst/core/blips/admin.py b/ployst/core/blips/admin.py
new file mode 100644
index 0000000..bdd4630
--- /dev/null
+++ b/ployst/core/blips/admin.py
@@ -0,0 +1,15 @@
+from django.contrib import admin
+
+from .models import Blip, Stream, Tag
+
+
+class StreamInline(admin.TabularInline):
+    model = Blip.streams.through
+
+
+class BlipAdmin(admin.ModelAdmin):
+    inlines = (StreamInline,)
+
+admin.site.register(Blip, BlipAdmin)
+admin.site.register(Stream)
+admin.site.register(Tag)
diff --git a/ployst/core/blips/blip.py b/ployst/core/blips/blip.py
new file mode 100644
index 0000000..ec00dc5
--- /dev/null
+++ b/ployst/core/blips/blip.py
@@ -0,0 +1,55 @@
+import re
+
+# import yaml
+
+
+LEXEMS = {
+    'name': r'[\w\-_]+',
+    'key_separator': ':',
+}
+
+PATTERNS = {
+    'streams': r'\>(?P<stream>{name})',
+    'mentions': r'@(?P<mention>{name})',
+    'privates': r'!(?P<private>{name})',
+    'tags': r'#(?P<tag>{name}(?:{key_separator}{name})?)',
+}
+
+COMPILED_PATTERNS = {
+    key: re.compile(value.format(**LEXEMS), flags=re.UNICODE)
+    for key, value in PATTERNS.items()
+}
+
+
+class Blip(object):
+
+    @classmethod
+    def from_text(cls, text):
+        blip = cls()
+        blip.text = text
+        for attr, pattern in COMPILED_PATTERNS.items():
+            setattr(blip, attr, pattern.findall(text))
+        return blip.populate_metadata()
+
+    """
+    @classmethod
+    def from_yaml(cls, yaml_text):
+        parsed = yaml.load(yaml_text)
+        blip = cls()
+        blip.__dict__ = parsed
+        return blip.populate_metadata()
+    """
+
+    def populate_metadata(self):
+        self.metadata = {}
+        for tag in self.tags:
+            try:
+                key, value = tag.split(LEXEMS['key_separator'])
+            except:
+                pass
+            else:
+                self.metadata[key] = value
+        return self
+
+    def __getitem__(self, key):
+        return self.metadata[key]
diff --git a/ployst/core/blips/migrations/0001_initial.py b/ployst/core/blips/migrations/0001_initial.py
new file mode 100644
index 0000000..a9ec37e
--- /dev/null
+++ b/ployst/core/blips/migrations/0001_initial.py
@@ -0,0 +1,65 @@
+# -*- coding: utf-8 -*-
+from __future__ import unicode_literals
+
+from django.db import models, migrations
+from django.conf import settings
+
+
+class Migration(migrations.Migration):
+
+    dependencies = [
+        migrations.swappable_dependency(settings.AUTH_USER_MODEL),
+    ]
+
+    operations = [
+        migrations.CreateModel(
+            name='Blip',
+            fields=[
+                ('id', models.AutoField(verbose_name='ID', serialize=False, auto_created=True, primary_key=True)),
+                ('title', models.CharField(max_length=256)),
+                ('text', models.TextField()),
+                ('as_persona', models.ForeignKey(to='blips.Blip', null=True)),
+                ('author', models.ForeignKey(related_name='blips', to=settings.AUTH_USER_MODEL)),
+                ('mentions', models.ManyToManyField(related_name='mentioned_in', to=settings.AUTH_USER_MODEL)),
+                ('privates', models.ManyToManyField(related_name='private_in', to=settings.AUTH_USER_MODEL)),
+            ],
+        ),
+        migrations.CreateModel(
+            name='Metadata',
+            fields=[
+                ('id', models.AutoField(verbose_name='ID', serialize=False, auto_created=True, primary_key=True)),
+                ('value', models.CharField(max_length=256)),
+                ('blip', models.ForeignKey(to='blips.Blip')),
+            ],
+        ),
+        migrations.CreateModel(
+            name='Stream',
+            fields=[
+                ('id', models.AutoField(verbose_name='ID', serialize=False, auto_created=True, primary_key=True)),
+                ('name', models.CharField(max_length=256)),
+                ('owner', models.ForeignKey(to=settings.AUTH_USER_MODEL)),
+            ],
+        ),
+        migrations.CreateModel(
+            name='Tag',
+            fields=[
+                ('id', models.AutoField(verbose_name='ID', serialize=False, auto_created=True, primary_key=True)),
+                ('name', models.CharField(max_length=256)),
+            ],
+        ),
+        migrations.AddField(
+            model_name='metadata',
+            name='tag',
+            field=models.ForeignKey(to='blips.Tag'),
+        ),
+        migrations.AddField(
+            model_name='blip',
+            name='streams',
+            field=models.ManyToManyField(to='blips.Stream'),
+        ),
+        migrations.AddField(
+            model_name='blip',
+            name='tags',
+            field=models.ManyToManyField(to='blips.Tag'),
+        ),
+    ]
diff --git a/ployst/core/blips/migrations/__init__.py b/ployst/core/blips/migrations/__init__.py
new file mode 100644
index 0000000..e69de29
diff --git a/ployst/core/blips/models.py b/ployst/core/blips/models.py
new file mode 100644
index 0000000..4a2fbff
--- /dev/null
+++ b/ployst/core/blips/models.py
@@ -0,0 +1,39 @@
+from django.db import models
+
+from ployst.core.accounts.models import User
+
+
+class Stream(models.Model):
+    owner = models.ForeignKey(User)
+    name = models.CharField(max_length=256)
+
+    def __unicode__(self):
+        return u'>{}.{}'.format(self.owner.username, self.name)
+
+
+class Tag(models.Model):
+    name = models.CharField(max_length=256)
+
+    def __unicode__(self):
+        return u'#{}'.format(self.name)
+
+
+class Metadata(models.Model):
+    tag = models.ForeignKey(Tag)
+    blip = models.ForeignKey('blips.Blip')
+    value = models.CharField(max_length=256)
+
+
+class Blip(models.Model):
+    author = models.ForeignKey(User, related_name='blips')
+    as_persona = models.ForeignKey('blips.Blip', null=True)
+    title = models.CharField(max_length=256)
+    text = models.TextField()
+    streams = models.ManyToManyField(Stream)
+    mentions = models.ManyToManyField(User, related_name='mentioned_in')
+    privates = models.ManyToManyField(User, related_name='private_in')
+    tags = models.ManyToManyField(Tag)
+    # metadata = models.ManyToManyField(Tag, through=Metadata)
+
+    def __unicode__(self):
+        return self.text
diff --git a/ployst/core/blips/parsers.py b/ployst/core/blips/parsers.py
new file mode 100644
index 0000000..fdfa96a
--- /dev/null
+++ b/ployst/core/blips/parsers.py
@@ -0,0 +1,15 @@
+from rest_framework.parsers import BaseParser
+
+
+class PlainTextParser(BaseParser):
+    """
+    Plain text parser.
+    """
+
+    media_type = 'text/plain'
+
+    def parse(self, stream, media_type=None, parser_context=None):
+        """
+        Simply return a string representing the body of the request.
+        """
+        return {'text': stream.read()}
diff --git a/ployst/core/blips/serializers.py b/ployst/core/blips/serializers.py
new file mode 100644
index 0000000..2b850b5
--- /dev/null
+++ b/ployst/core/blips/serializers.py
@@ -0,0 +1,47 @@
+from rest_framework import serializers
+
+from ployst.core.accounts.models import User
+
+from .blip import Blip as BlipParser
+from .models import Blip, Stream, Tag
+
+
+class BlipSerializer(serializers.ModelSerializer):
+    text = serializers.CharField()
+    streams = serializers.SlugRelatedField(
+        many=True, read_only=True, slug_field='name')
+    tags = serializers.SlugRelatedField(
+        many=True, read_only=True, slug_field='name')
+    mentions = serializers.SlugRelatedField(
+        many=True, read_only=True, slug_field='username')
+    privates = serializers.SlugRelatedField(
+        many=True, read_only=True, slug_field='username')
+
+    class Meta:
+        model = Blip
+        fields = ('id', 'text', 'streams', 'tags', 'mentions', 'privates')
+
+    def create(self, validated_data):
+        request = self.context.get('request', None)
+        user = request.user
+        parsed = BlipParser.from_text(**validated_data)
+        blip = Blip.objects.create(
+            author=user,
+            text=parsed.text,
+        )
+
+        for name in parsed.tags:
+            tag, _ = Tag.objects.get_or_create(name=name)
+            blip.tags.add(tag)
+
+        for name in parsed.streams:
+            stream, _ = Stream.objects.get_or_create(name=name, owner=user)
+            blip.streams.add(stream)
+
+        for attr in ['privates', 'mentions']:
+            collection = getattr(blip, attr)
+            for name in getattr(parsed, attr):
+                user_ref = User.objects.get(username=name)
+                collection.add(user_ref)
+
+        return blip
diff --git a/ployst/core/blips/test/__init__.py b/ployst/core/blips/test/__init__.py
new file mode 100644
index 0000000..e69de29
diff --git a/ployst/core/blips/test/test_blip_parser.py b/ployst/core/blips/test/test_blip_parser.py
new file mode 100644
index 0000000..2ebbdfd
--- /dev/null
+++ b/ployst/core/blips/test/test_blip_parser.py
@@ -0,0 +1,66 @@
+# -*- coding: utf-8 -*-
+from unittest import TestCase
+from ..blip import Blip
+
+FULL = u"""
+Something to consider.
+
+Hey here is a link https://python.org from @orne #language:python !alex
+>barrobés >read-later
+""".strip()
+
+TAGS = u"Python rules #language:python #programming #rating:5 I love it"
+
+
+class TestBlipParseText(TestCase):
+
+    def test_parse_full(self):
+        blip = Blip.from_text(FULL)
+        self.assertEqual(blip.mentions, [u'orne'])
+        self.assertEqual(blip.privates, [u'alex'])
+        self.assertEqual(blip.streams, [u'barrobés', u'read-later'])
+        self.assertEqual(blip.tags, [u'language:python'])
+
+    def test_parse_tags(self):
+        blip = Blip.from_text(TAGS)
+        self.assertEqual(blip.mentions, [])
+        self.assertEqual(blip.privates, [])
+        self.assertEqual(blip.streams, [])
+        self.assertEqual(blip.tags,
+                         [u'language:python', 'programming', 'rating:5'])
+
+    def test_parse_metadata(self):
+        blip = Blip.from_text(TAGS)
+        self.assertEqual(blip.metadata, {'language': 'python', 'rating': '5'})
+        self.assertEqual(blip['language'], 'python')
+        self.assertEqual(blip['rating'], '5')
+
+
+YAML_FULL = u"""
+title: My blip
+text: "Here is a blip about a nice programming language"
+mentions:
+    - orne
+privates:
+    - alex
+tags:
+    - language:python
+    - rating:5
+    - programming
+streams:
+    - barrobés
+    - read-later
+""".strip()
+
+
+"""
+class TestBlipParseYaml(TestCase):
+
+    def test_parse_full(self):
+        blip = Blip.from_yaml(YAML_FULL)
+        self.assertEqual(blip['language'], 'python')
+        self.assertEqual(blip['rating'], '5')
+        self.assertEqual(blip.mentions, [u'orne'])
+        self.assertEqual(blip.privates, [u'alex'])
+        self.assertEqual(blip.streams, [u'barrobés', u'read-later'])
+"""
diff --git a/ployst/core/blips/urls.py b/ployst/core/blips/urls.py
new file mode 100644
index 0000000..ff822f9
--- /dev/null
+++ b/ployst/core/blips/urls.py
@@ -0,0 +1,13 @@
+from django.conf.urls import url, patterns, include
+
+from rest_framework import routers
+from . import views
+
+router = routers.SimpleRouter(trailing_slash=False)
+router.register(r'blip', views.BlipViewSet, base_name='blip')
+
+
+urlpatterns = patterns(
+    '',
+    url(r'^', include(router.urls)),
+)
diff --git a/ployst/core/blips/views.py b/ployst/core/blips/views.py
new file mode 100644
index 0000000..fe3661b
--- /dev/null
+++ b/ployst/core/blips/views.py
@@ -0,0 +1,28 @@
+import django_filters
+from rest_framework.viewsets import ModelViewSet
+from rest_framework.parsers import JSONParser
+
+from .models import Blip
+from .parsers import PlainTextParser
+from .serializers import BlipSerializer
+
+
+class BlipFilter(django_filters.FilterSet):
+    stream = django_filters.CharFilter(name="streams__name")
+    tag = django_filters.CharFilter(name="tags__name")
+    mention = django_filters.CharFilter(name="mentions__username")
+    private = django_filters.CharFilter(name="privates__username")
+
+    class Meta:
+        model = Blip
+        fields = ['author', 'stream', 'tag', 'mention', 'private']
+
+
+class BlipViewSet(ModelViewSet):
+    """
+    A simple ViewSet for blips.
+    """
+    queryset = Blip.objects.all()
+    serializer_class = BlipSerializer
+    parser_classes = (JSONParser, PlainTextParser)
+    filter_class = BlipFilter
diff --git a/ployst/core/urls.py b/ployst/core/urls.py
index 9d8159c..57b7d0b 100644
--- a/ployst/core/urls.py
+++ b/ployst/core/urls.py
@@ -8,6 +8,8 @@
 
     url(r'^accounts/',
         include('ployst.core.accounts.urls', namespace='accounts')),
+    url(r'^blips/',
+        include('ployst.core.blips.urls', namespace='blips')),
     url(r'^builds/',
         include('ployst.core.builds.urls', namespace='builds')),
     url(r'^features/',
diff --git a/ployst/settings/base.py b/ployst/settings/base.py
index 0ddd0fb..9e8e175 100644
--- a/ployst/settings/base.py
+++ b/ployst/settings/base.py
@@ -50,6 +50,7 @@
     'ployst.core.features',         # planning: stories, bugs, features...
     'ployst.core.repos',            # version control: repos, branches...
     'ployst.core.builds',           # continuous integration: build results...
+    'ployst.core.blips',            # ployst2 prototyping
     'ployst.ui',                    # The main Ployst UI
 
     # Providers
@@ -73,7 +74,7 @@
 
 
 # Database
-# https://docs.djangoproject.com/en/1.6/ref/settings/#databases
+# https://docs.djangoproject.com/en/1.8/ref/settings/#databases
 
 DATABASES = {
     'default': {